Thai AirAsia

Tag Archives for Thai AirAsia.

Not Smiling with Thai Smile

Thailand has a number of low cost carriers (Orient Thai, Lion Air, Air Asia) plus two popular “Premium Low Cost” airlines: Bangkok Airways and Nok Air, both of whom I have flown in the last year. In 2011, THAI Airways board began THAI Smile to compete in this market. The name came from a competition with 2,229 entries. For this flight, I was keen to discover the distinguishing marks of Thai Smile? Is the brand distinctive? Booking: 8/10 THAI Smile flies to about 13 domestic and one international destinations and is reportedly planning to expand international services. Confusingly THAI Smile use both…

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Unique Nok Air – Trip Report

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Today, I was one of three “farangs” (foreigners) on a Nok Air 737 completely full of Thai people travelling from Bangkok, Thailand to Phuket. I could not work out if this was a random coincidence or do most foreigners not choose Nok? Me? I have wanted to fly the bright yellow Thai “Premium Budget” carrier for some time and today’s flight gave me that opportunity! Nok is the 90th airline I have travelled with since I started flying in 1968! Nok means bird in Thai. They are largely a domestic operation with an international flight to Myanmar. Booking:…

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Thai air problems knock Nok Scoot

In Thailand Nok means bird. “Premium low cost” domestic carrier Nokair after ten years  of operation commands a healthy 27% chunk of the country’s  domestic market and a healthy profit margin. Nok has not expanded internationally with the exception of a couple of routes. This was due to change this year. Nok has joined with Singapore Airline’s low cost arm Scoot, to form low cost international carrier called imaginatively NokScoot with the slogan: Fly Awesome. Literally the name means: Bird leaves suddenly and quickly!  This new venture is 49% is owned by Scoot and 51% owned by Nok. The carrier aims to link China, Japan…

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Boutique Bangkok Airways blows me away

Every now and then you get a reminder of what flying used to be like and a glimpse of what it could be like. Porter Airways in Canada is one such “boutique” carrier and Bangkok Airways is another. This was the 90th airline I have ever flown. Bangkok Airways started back in 1968 as Sahakol Air,  the first ever private aviation company in Thailand.  They have embarked on a fairly aggressive growth strategy in the last three years.  They have some of the cutest ads of any airline in the world! Booking: 10/10 There is now a crowded market…

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