I have seen the Qantas safety video about 50 times this year so I know it pretty well. It features scenes from Australia to illustrate aspects of the safety briefing. For example, the seat belt announcement is made by a truck driver in his rig in the middle of the outback.
Noticed the newly launched Oman Air safety video which features aspects of Oman has some similarities to the Qantas video. In their video, Oman passengers in a 4wd are fastening their seat belts and putting their bags on the luggage rack of the vehicle. The smoking warning is shown by the burning of spices at Al-Husn Souk.
It is a delightful video. Is this the start of a new trend?
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I believe Hawaiian also does this: https://www.youtube.com/watch?v=RezCPSi9wBY (and this came out in Aug 2015, which I think is actually before Qantas’ did!)