Alliances

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Airline Alliances -no future?

Regularly, a debate seems to emerge as to whether alliances have an on going future. The latest salvo from James Hogan, CEO of Etihad: “The traditional airline alliances have evolved into slow-to-respond, bureaucratic organisations which struggle to deliver added value to their member airlines, many of which are no longer compatible with each other.” Tim Clark, CEO of Emirates said in 2009: We see alliances as having significant anti-competitive elements and believe that our membership in one would be an artificial brake on our own business plans Willy Walsh of British Airways owner which is part…

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