When I blogged about Australia’s newest airline in January, I was not convinced it was a viable proposition. So many start ups have tried in Australia and failed/disappeared (East-West, Compass I, Compass II, Impulse, for example). More recently, we have seen Tiger Airways Australia in trouble. Australia is a tough aviation market in a tough aviation world. Already in 2012, three airlines have collapsed including Malev that I blogged about last week. Air Australia is the world’s fourth airline to be grounded this year. On the morning of February 17, Air Australia, after less than three months of operations, ran…
Air Australia
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Tuesday Trip Report: Air Australia
I blogged on Friday about Air Australia – the newest airline operating in Australia. Today’s Trip Report is about my recent journey on board their only domestic flight: between Brisbane and Melbourne, the two hubs of Air Australia’s international operations. Booking: 6 out of 10 As noted in my blog post, last Friday, the CEO of Air Australia, the newest airline in the country, has promised that the airline will bring “Simplicity”. Well that promise did not extend to fares, the booking process or to the website. There are five types of fares (Sale, Saver, Flex Saver, Flexible and Business). I have already said Air…
Air Australia–Where does a new Carrier fit?
Since the start of aviation , Australia’s domestic airline market has been largely composed of two major national airlines. From time to time the cozy duopoloy is challenged by a new entrant with a blaze of low fares.The latest such carrier is Air Australia. 2011 Background Twelve months is a long time in aviation. Qantas the dominant domestic carrier suffered a series of rolling disputes in 2011 culminating in the dramatic three day grounding of the carrier’s services. Tiger Airlines Australia was also grounded be the safety authorities in mid 2011 for safety breaches. Virgin Blue the nation’s largest discount carrier has made a move to full service airline. Brisbane-based Strategic Airlines Operating…
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