In Thailand Nok means bird. “Premium low cost” domestic carrier Nokair after ten years of operation commands a healthy 27% chunk of the country’s domestic market and a healthy profit margin. Nok has not expanded internationally with the exception of a couple of routes. This was due to change this year. Nok has joined with Singapore Airline’s low cost arm Scoot, to form low cost international carrier called imaginatively NokScoot with the slogan: Fly Awesome. Literally the name means: Bird leaves suddenly and quickly! This new venture is 49% is owned by Scoot and 51% owned by Nok. The carrier aims to link China, Japan…
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